RECENT NEWS

FOO

  • Share |
Lorem Ipsum

Local entrepreneur gets a boost from Small Business Development Center

  • Share |
    • 20190320 trinawbenjamin 004 938x528 1
On an average day, Trina Worrell Benjamin handles invoices, returns calls and emails, directs a team of nearly a dozen employees and manages a client roster that has included big names like Rite Aid and Toys“R”Us. She admits her first steps into entrepreneurship were not easy. But with the help of…

Local entrepreneur gets a boost from Small Business Development Center

  • SBDC: Temple University SBDC
  • Share |
    • 20190320 trinawbenjamin 004 938x528 1

Wharton SBDC Names Celeste Corrado Director

  • Share |

Celeste Corrado has been named director of the Wharton Small Business development Center (SBDC) at University of Pennsylvania. She brings her 20 years of professional experience in consulting, innovation, strategy, and education to her new role.

“Celeste Corrado’s experience managing complex and challenging projects is perfectly suited to the role of Wharton SBDC director.  We are delighted that local businesses and the Wharton student consultants assisting them will benefit from Celeste’s leadership,” said Karl Ulrich, Wharton Vice Dean of Entrepreneurship & Innovation.  “With Celeste’s arrival the Wharton Small Business Development Center continues its work to support Penn’s vision of inclusion, innovation, and impact through guiding Philadelphia area entrepreneurs and business owners to achieve their growth objectives.”

Founded in 1980, the Wharton Small Business Development Center leverages the students, faculty, and staff of the Wharton School, as well as partnerships with experienced professionals and leading outside organizations, to provide courses, workshops and consulting services to hundreds of regional businesses annually. The Wharton SBDC serves the dual function of helping entrepreneurs start and grow their companies, while offering Wharton students the opportunity to apply their academic coursework to real-world entrepreneurial practice.

In her new role, Corrado will set the strategic direction for the Center, support regional start-ups and high growth companies in their business development, manage all aspects of client recruitment, design student consultant training and education, collaborate with the Pennsylvania SBDC lead office on statewide goals, and spearhead grant administration, fundraising and regional stakeholder outreach and communication.

Before coming to Wharton, Corrado ran her own consulting practice, Vizeon Solutions . Prior to Vizeon she was employed by Lockheed Martin as Senior Strategy & Innovation Lead for New Ventures where she was responsible for launching and leading a commercial venture incubator.  She has also served as an instructor at George Washington University.

Corrado holds an MBA from UCLA’s Anderson School of Management and an MS in Information Systems from Drexel University.  Corrado is a Certified Management Consultant (CMC), Certified Lean Six Sigma Black Belt, and has completed HBS Executive Education courses in Strategy & Competition and Corporate Ventures.

Post adapted from Wharton news release